EXPERIENCE IS EVERYWHERE...

 

It comes in the form of conventions, sports, weddings, festivals, parties, street fairs, product launches, town halls, fundraisers, and meetings just to name a few. Experiences cross all people and all industries around the world. 

This uniquely crafted journey, The Experience Experiment, will take select students through an immersive, 8-week curriculum exploring the strategy, design and production processes of building a successful event experience.  This team of students will learn and implement all aspects of event strategy & experience design leading up to the final project – a new & exciting event for the campus community.

 

The live event market totals $150 billion worldwide and $60 billion in the U.S. including everything from live sports events, concerts, theme parks, and more...


WHY ARE EVENTS SO IMPORTANT? 

 

Explore

Find out more about what you'll learn, see and experience throughout the journey.

Learn More →

Participate

Ready to take the next step? Apply to the program and see what the world of experience design can do for you.

Apply →